I know Hera is established as a Luxury brand since 1995, but the price increase since 2018 is very interesting. I think it might be the fact that after garnering attention globally, Hera made the jump in value since they are now alot more in demand.

    by Dousenglover

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    1. My take is it’s probably just inflation and not the demand per se. I remember getting those at shinsegae for 55,000won in 2018; it was all the rage back then. Now it’s around 66,000won. Better cushions have come out since.

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