kisekichi on March 22, 2026 10:36 pm Might be a bit hasty in posting this since nothing has been officially listed yet, but we have some previews via the PR packages. Official Twitter teases: [#1](https://twitter.com/etudeplay/status/2033831814113165404), [#2](https://twitter.com/etudeplay/status/2034915032816132180) PR videos/pictures: [#1](https://www.youtube.com/shorts/XCvCvhiOqRI), [#2](https://www.instagram.com/p/DWMH-6kjwTV/), [#3](https://www.instagram.com/p/DWI0hqHD17l/) Unfortunately, the packaging of the limited products appear tacky, and cheaply designed (both in the materials and the graphics), while their current blob-shaped packaging doesn’t suit the princess house concept. Still, I’ll take what I can get. I actually gasped when I saw the [old cap design](https://www.musingsofamuse.com/2014/08/etude-house-princess-happy-ending-collection-launches.html) on the Curl Fix, and the Wish Lips-talk with a [removable ring](https://design.amorepacific.com/work/2015/etude/dear-my-wish-lipstalk/)! I think the little dress on the Soft Fixing Tint is more reminiscent of the certain special editions of Blooming Lips-talk? But I can’t seem to find those so let me instead link to this brush they once released that [had a tutu](https://design.amorepacific.com/en/work/2015/etude/dreaming-swan-collection/).
DemandInterestin on March 22, 2026 10:42 pm Ah I love Etude even now with the minimalist packaging. So glad they decided to go princess-y again.
2 Comments
Might be a bit hasty in posting this since nothing has been officially listed yet, but we have some previews via the PR packages.
Official Twitter teases: [#1](https://twitter.com/etudeplay/status/2033831814113165404), [#2](https://twitter.com/etudeplay/status/2034915032816132180)
PR videos/pictures: [#1](https://www.youtube.com/shorts/XCvCvhiOqRI), [#2](https://www.instagram.com/p/DWMH-6kjwTV/), [#3](https://www.instagram.com/p/DWI0hqHD17l/)
Unfortunately, the packaging of the limited products appear tacky, and cheaply designed (both in the materials and the graphics), while their current blob-shaped packaging doesn’t suit the princess house concept. Still, I’ll take what I can get. I actually gasped when I saw the [old cap design](https://www.musingsofamuse.com/2014/08/etude-house-princess-happy-ending-collection-launches.html) on the Curl Fix, and the Wish Lips-talk with a [removable ring](https://design.amorepacific.com/work/2015/etude/dear-my-wish-lipstalk/)! I think the little dress on the Soft Fixing Tint is more reminiscent of the certain special editions of Blooming Lips-talk? But I can’t seem to find those so let me instead link to this brush they once released that [had a tutu](https://design.amorepacific.com/en/work/2015/etude/dreaming-swan-collection/).
Ah I love Etude even now with the minimalist packaging. So glad they decided to go princess-y again.