Have whatever feelings you like about Abbey Yung and her method. But imo, Goop creating a scammy "clean" version to capitalize on her success is trash behavior.
Tldr: Goop, Gwyneth Paltrow’s clean beauty brand famous for questionable takes and pseudoscience, published a “clean” version of Abbey Yung’s hair care method. Abbey disavowed it in a YT short but then posted a longer video to elaborate when some of her followers thought it was a collab. Abbey, while not a chemist or formulator, explains her goal of presenting scientifically accurate information and recommendations.
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Goop is the actual worst!
Tldr: Goop, Gwyneth Paltrow’s clean beauty brand famous for questionable takes and pseudoscience, published a “clean” version of Abbey Yung’s hair care method. Abbey disavowed it in a YT short but then posted a longer video to elaborate when some of her followers thought it was a collab. Abbey, while not a chemist or formulator, explains her goal of presenting scientifically accurate information and recommendations.
Yeah that’s fucked up